Every blog needs a name. It’s the first thing potential readers will know about the blog, so it needs to be memorable, eye-catching, and, well, good. How do you choose a perfect blog name? Try these tips!
Before you start brainstorming unique blog names, define some of the key aspects of your blog that you want the name to reflect. Ask yourself these questions and write down the answers.
Whether your blog is its own project or part of the marketing strategy for your business, it has to be about something. What’s the subject matter? What angle does your point of view inform? What’s your niche?
Who are you writing your blog for? Consider creating a customer persona to help you visualize your ideal reader’s demographics, goals, and pain points.
Why did you create this blog in the first place? Is it just a creative outlet or an SEO engine to drive traffic and sales?
Will your blog be humorous or serious? A good blog name should match the style.
Look at what other blogs in your industry are doing. What do you like? What don’t you like? Use this information to find out more about what readers in your industry respond well to.
As you do your research, you'll start noticing repeating words that are often used in your blogging category, whether it's food, fashion or travel. In this very first step, you should jot down as many of the words that come to mind that relate to your niche. In later steps, we can incorporate these phrases into our blog naming strategies and blog name generator.
To help you gather words, read articles, blog posts and books about your topic and jot them down. The greater the list of words, the more blog name ideas we can come up with.
Try one of these 5 techniques to get the best blog names:
A portmanteau is two different words combined to make a new one. Using a portmanteau in your blog name is great for clearly and concisely describing your blog niche.
Here are a few examples of portmanteau blog names:
Looking to avoid cliches in your blog name? Try using a thesaurus. A thesaurus lists words in groups of synonyms and finds related concepts. This can help you come up with the right blog names without sounding like everyone else.
Here are a few online thesauruses that can point you in the right direction:
Taking a familiar phrase and modifying it to fit your blog topic is an easier way to come up with blog name ideas. A blog name that feels familiar can create a welcoming first impression and be easier to remember.
Plenty of creative blog names use words from foreign languages to sound more worldly and exotic. This is especially useful in the travel blog or food blog niches.
Alliteration is when the same letter or sound appears at the beginning of an adjacent or closely connected word. These word pairings tend to roll smoothly off the tongue and help with our memory as they can be quite catchy. This can be useful for users when they want to look you up again later.
To come up with an alliteration, make a list of as many words you can think of that also start with the same letter of the word you’re set on using. Remember, you can go back to strategy number 5 and get the help of one of the special dictionaries.
Personal blogs often simply use the blogger’s name or nickname. It’s simple, straightforward, and less likely to get stolen. You could just use yourname.com, or you could combine your name with blogging niche keywords as prefixes or suffixes.
An abbreviation of a longer sentence or phrase can give your blog title the best of both worlds: one longer, more descriptive message and a shorter one that’s more memorable to readers. A blog name with an abbreviation also makes it easier to create a logo. You can use the letters of the abbreviation in a large font and the full sentence in a smaller font.
A pun in your blog name shows whimsy and humor right away. It’s also more likely to stand out to readers and stick with them later on.
Focusing on a regional perspective can be an effective way to narrow your focus in a competitive niche. If you’re doing that, it’s a good idea to include a city or country name in your blog name.
Regional blog names are also great for SEO. For example, if you have “Thailand” in your travel blog title, people who are planning a vacation to Thailand might find your blog from a Google search.
A purely descriptive blog name may not seem snazzy, but it does communicate what your blog is all about to readers right away.
Blog name, business name, and domain name generators are a great tool if you get stuck on a blog name.
Your blog name and its domain name should be one and the same. That means before you commit to one, make sure it looks clean and easy to interpret as one string. For example, Pen Island wouldn’t look like an unfortunate choice in title form, but if the domain name is penisland.com, that could be a problem.
You’ll also want to avoid hyphens and punctuation in the domain name.
When it comes to naming a website, you want as little confusion as possible. Ideally, you want a blog name and matching domain name that you don’t have to spell out.
Don’t commit to a blog name before you’ve purchased the domain name.
Finally, see if your blog name is also available on all the social media networks. Ideally, you want to be able to use one brand name across every platform you have a presence on. And you wouldn’t want someone to swoop in and take your name before you can register it. Even if you’re not planning on building your social media presence right this moment, create accounts with your handle anyway so you’ll have them ready to go.
The next thing your blog needs after a name is a website. Start building one today with Sav!